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<channel>
	<title>Insights, Ramblings from within the Walls of Denver Interactive Agency, Imulus</title>
	<atom:link href="http://blog.imulus.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.imulus.com</link>
	<description>Ramblings, Random Thoughts and Coding Goodness</description>
	<pubDate>Fri, 03 Jul 2009 16:42:18 +0000</pubDate>
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	<language>en</language>
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			<item>
		<title>Boulder Digital Work</title>
		<link>http://blog.imulus.com/scott/web-design/boulder-digital-work/</link>
		<comments>http://blog.imulus.com/scott/web-design/boulder-digital-work/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 16:42:18 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[creativity]]></category>

		<category><![CDATA[design]]></category>

		<category><![CDATA[education]]></category>

		<category><![CDATA[innovation]]></category>

		<category><![CDATA[opinion]]></category>

		<category><![CDATA[technology]]></category>

		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1564</guid>
		<description><![CDATA[
As the internet landscape has evolved at a blistering pace, universities have been left behind and often teaching skills and concepts that are years out of date. I was excited to read about The University of Colorado&#8217;s Boulder Digital Work program. Their stated mission is, &#8220;developing today and tomorrow&#8217;s digital leaders and entrepreneurs.&#8221;
This sounds like [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://blog.imulus.com/wp-content/uploads/2009/07/bdwlogo2.gif" alt="Boulder Digital Work" title="Boulder Digital Work" height="164" class="right" /><br />
As the internet landscape has evolved at a blistering pace, universities have been left behind and often teaching skills and concepts that are years out of date. I was excited to read about The University of Colorado&#8217;s <a href="http://bdw.colorado.edu/about.php">Boulder Digital Work</a> program. Their stated mission is, &#8220;developing today and tomorrow&#8217;s digital leaders and entrepreneurs.&#8221;</p>
<p>This sounds like a very forward thinking program and hopefully it will produce a lot of local talent with a much better understanding of the digital realm than most schools offer today. Courses include Interaction Design, Experience Design, Digital Branding, Social Networks, and Software Development.</p>
<p>I hope this program is successful and that it will help to continue the growth of Boulder as a hub for innovation.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.imulus.com/scott/web-design/boulder-digital-work/feed/</wfw:commentRss>
		</item>
		<item>
		<title>MJ: I Want You Back</title>
		<link>http://blog.imulus.com/stephanie/opinion/mj-i-want-you-back/</link>
		<comments>http://blog.imulus.com/stephanie/opinion/mj-i-want-you-back/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 11:00:54 +0000</pubDate>
		<dc:creator>Stephanie</dc:creator>
		
		<category><![CDATA[opinion]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1551</guid>
		<description><![CDATA[Ok, I know the world is inundated with Michael Jackson news right now, but I am quite ok jumping on the bandwagon. Although you can bring up all the controversy that surrounded his life, I don&#8217;t think anyone can discount the amazing talent in this guy. He is a legend the world will likely never [...]]]></description>
			<content:encoded><![CDATA[<p>Ok, I know the world is inundated with Michael Jackson news right now, but I am quite ok jumping on the bandwagon. Although you can bring up all the controversy that surrounded his life, I don&#8217;t think anyone can discount the amazing talent in this guy. He is a legend the world will likely never see again.</p>
<p><object width="320" height="265" class="right"><param name="movie" value="http://www.youtube.com/v/8VASYhabHkM&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/8VASYhabHkM&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p>The artists influenced by MJ can&#8217;t even be counted. He was by far one of my favorite musicians and dancers. Although he lost it in his late years, there are still several hits that are popular for all generations living today. In fact, some of my friends and I still have a pretty rockin&#8217; Billie Jean dance on tape somewhere.</p>
<p>He will be missed, and I hope everyone remembers and realizes what a true genius Michael was. My thoughts are with family, friends, and fans right now.</p>
<p>Obviously, this was a difficult week for many celebrities and their families. I would also like to express my condolences to Farrah Fawcett, Ed McMahon, and Billy Mays.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Bing WILL take market share from Google</title>
		<link>http://blog.imulus.com/george/search-engine-management/bing-will-take-market-share-from-google/</link>
		<comments>http://blog.imulus.com/george/search-engine-management/bing-will-take-market-share-from-google/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 12:58:49 +0000</pubDate>
		<dc:creator>George</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Microsoft]]></category>

		<category><![CDATA[Yahoo!]]></category>

		<category><![CDATA[search engines]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1492</guid>
		<description><![CDATA[They did it to Netscape, and they are trying it again on Google. 
Microsoft is stealing what works and refining it to suit their needs with just enough modifications to make it marginally unique. This time their effort is called Bing.
If you missed the announcement earlier this month, Microsoft Live Search is now Bing. 
Search [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://bing.com"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/bing-logo.jpg" alt="bing-logo" title="bing-logo" width="550" height="150" /></a>They did it to Netscape, and they are trying it again on Google. </p>
<p>Microsoft is stealing what works and refining it to suit their needs with just enough modifications to make it marginally unique. This time their effort is called Bing.</p>
<p>If you missed the announcement earlier this month, Microsoft Live Search is now <a href="http://bing.com">Bing</a>. </p>
<p>Search Engine Watch remarked about the first week trend data which showed <a href="http://blog.searchenginewatch.com/090605-113633">Bing stealing a 6% market share</a> from Google. My guess is much of this traffic was related to the search engine freaks like myself who tested the system during the first week rather then use our the default favorite, Google. However, I&#8217;m fairly confident that this 6% reduction in Google&#8217;s market share is a sign of times to come.</p>
<p>Earlier today I spoke to <a href="http://www.linkedin.com/in/gregdavoll">Greg Davoll</a>, VP of Marketing at Worksoft and fellow tech junkie. We&#8217;re both in agreement that something is different about Bing that makes us both feel that this new attack on Google might actually have traction. </p>
<p>Let&#8217;s break down a few reasons why:</p>
<ol>
<li><strong>Bing is visually refreshing</strong></br>The homepage image rotates out daily. By contrast Google&#8217;s white background gets old fast. It&#8217;s a minor difference but it&#8217;s enough to add life to the engine without adding complexity.</li>
<li><strong>Is this AdWords?</strong><br /><a href="http://blog.imulus.com/wp-content/uploads/2009/06/adcomparison.gif"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/adcomparison-300x91.gif" alt="adcomparison" title="adcomparison" width="300" height="91" class="right" /></a>The is almost no difference in the placement of the paid-ad results. As a lifetime hater of Microsoft AdCenter this new development has caused me to rethink using AdCenter as a viable alternative to AdWords.</li>
<li><strong>It&#8217;s about the Width</strong><br />Bing has a wider default layout then Google. When measuring the &#8220;related searches&#8221; on the left, space given to natural results and the ads on the right, Bing is 955 pixels wide. By comparison Google measures a measly 1990&#8217;s standard minimum width of 630 pixels. This added real-estate allows Bing to offer user-friendly related searches, along with the user&#8217;s recent search history. As the user mouses over the natural results a light gray vertical line appears with a centered circle. Mousing over the gray line previews text from the destination homepage to the right of the results. This gives the user a quick way to evaluate a site, without actually clicking through.</li>
<li><strong>Results are just different enough</strong><br />I use search engines multiple times during the day, it&#8217;s the nature of our industry. During my 1 week switch to Bing I found I only needed to use Google twice. In both occasions it was for local search or mapping related queries. Otherwise, I found Bing&#8217;s results to be as good as Google&#8217;s. Many times the Top 20 results were similar in content but sorted / prioritized differently by each engine.</li>
</ol>
<p>I&#8217;m about as big of a Google fanboy as they come. Yet, despite my love for all things Google I&#8217;ve got to say Bing is certainly a viable challenger. I&#8217;ll be making the switch over to Bing for a few more weeks to see if I can live &#038; work without Google. I&#8217;m sure I&#8217;m not the only one looking for something different. </p>
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		<item>
		<title>Who is Imulus? Interview with Project Manager extraordinaire Stephanie Hoffman. (aka &#8220;The Hoff&#8221;)</title>
		<link>http://blog.imulus.com/scott/random/who-is-imulus-interview-with-project-manager-extraordinaire-stephanie-hoffman-aka-the-hoff/</link>
		<comments>http://blog.imulus.com/scott/random/who-is-imulus-interview-with-project-manager-extraordinaire-stephanie-hoffman-aka-the-hoff/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 17:10:44 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[interview]]></category>

		<category><![CDATA[opinion]]></category>

		<category><![CDATA[random]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1510</guid>
		<description><![CDATA[
What would you saaay. . .you do here?
I make sure the TPS reports have covers on them. Aside from that important job, I am also a Project Manager. I have all the day-to-day contact with clients. They tell me what they need, and I make sure it gets done on time and within the budget. [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://blog.imulus.com/wp-content/uploads/2009/06/the-hoff1.jpg" alt="The Hoff" title="The Hoff" height="257" class="right" /><br />
<strong class="highlight">What would you saaay. . .you do here?</strong><br />
I make sure the TPS reports have covers on them. Aside from that important job, I am also a Project Manager. I have all the day-to-day contact with clients. They tell me what they need, and I make sure it gets done on time and within the budget. I task out all of the work to my glorious team. In short, I stack bomb. </p>
<p><strong class="highlight">What is your most embarrassing moment?</strong><br />
Oh boy. Do I only get to chose one? Alright, as a college Freshman, I was playing in a soccer game. My teammate, Kealy, got very badly hacked in the ankle, but kept playing and limping around. In soccer, in order to stop for injury time, you have to sit on the ground, the ref blows the whistle, and the person can leave. Well, everyone was telling Kealy to sit down, and she wouldn&#8217;t. She was playing defense and I was in the midfield. My coach yelled, &#8220;Hoffman, drop for her!&#8221; Well, I assumed he meant &#8220;drop to the ground to stop play&#8221; rather than drop back to defense to give her a break. Well, like the dutiful minion I was, I plopped on the ground. The ref, my teammates, and the entire sideline were laughing at the blonde dumbass sitting in the middle of the field. I, unfortunately, was the one who had to leave the field, since I was the one sitting. Yep. Good times. Idiot. Never lived that one down all 4 years of college soccer. </p>
<p><strong class="highlight">If money were no object, what would you do with your life?</strong><br />
I&#8217;d be a stand-up comedian. I&#8217;d probably dance, play soccer daily, and travel the world while telling my jokes.</p>
<p><strong class="highlight">Dogs or Cats?</strong><br />
Daawwwwggggss!!! I have puppy fever. Bad.</p>
<p><strong class="highlight">What is the funniest thing a client has ever said to you?</strong><br />
At my old company, we put together a postcard mailer design. We presented the design with Lorum Ipsem in the copy as a text place holder to show the overall concept (like we had done 50 other times for this client). He said he really liked the design, but was concerned that most of his audience wouldn&#8217;t be able to understand Latin. Oh boy. </p>
<p><strong class="highlight">So we&#8217;re all jealous of your trip to Europe. What was the best part?</strong><br />
There were so many amazing parts. I loved my day in Toledo. Amalfi was the most beautiful town too. Pompeii was just unbelievable. I have to say my favorite was probably Rome. The architecture, art, and history are just so amazing. Our hotel was in the perfect location to walk to all of the amazing sites: The Pantheon, The Coliseum, and The Sistine Chapel. Doesn&#8217;t get much better than that!</p>
<p><strong class="highlight">What Office character are you?</strong><br />
I don&#8217;t actually watch the show. I would say Pam is a safe bet, but I am certainly not as shy or awkward (I hope). Unfortunately, I think I may just be the crazy one&#8230;</p>
<p><strong class="highlight">Creed Bratton</strong><br />
The most eccentric office employee, Creed keeps a blog called Creed Thoughts filled with musings like &#8220;If I ever go[t] the chance, I&#8217;d take a bath in a giant fondue pot. No lie.&#8221;<br />
http://television.aol.com/insidetv/2007/09/21/the-office-character-guide/</p>
<p><strong class="highlight">What is your favorite movie of all time?</strong><br />
Boy, this is tough to narrow down without a specific category. I prefer comedy, so that&#8217;s what you shall get. </p>
<p>I think I&#8217;m going with Office Space. Although, Wedding Crashers and Van Wilder are both up there. I&#8217;m also going to put Singing in the Rain and The Little Mermaid out there, too. Yep. </p>
<p><strong class="highlight">Eagles or Broncos?</strong><br />
Yes.</p>
<p><strong class="highlight">Who would you most like to meet?</strong><br />
Well, you&#8217;ll probably mock me for this, but I would have loved to have met Steve Irwin, the Crocodile Hunter. I have never seen someone get so much joy out of everything he did and truly live his life to the fullest every day. I would think 5 minutes in a room with him, and you&#8217;d have a totally different appreciation for everything big and small.</p>
<p>However, I assume this question refers to the living, so I would have to go with Ronaldinho. I can&#8217;t imagine I&#8217;d have a whole lot to say to him, but it&#8217;d be the coolest thing ever to stand 10 feet away from him with a soccer ball. Now, there&#8217;s a guy who&#8217;s loving life and is awesome at what he does. </p>
<p><strong class="highlight">If you could have a super power, what would it be?</strong><br />
I think I&#8217;d fly because then I could travel anywhere I wanted to for free. </p>
<p>Of course, if I had ESP, I could guess what clients wanted before they even asked for it. Talk about best Project Manager ever.</p>
<p><strong class="highlight">What website can you not live without?</strong><br />
I&#8217;m going to be an ass and say Google. I was going to say The Denver Egotist, Digg, or Fark, but really I couldn&#8217;t survive without Google. I&#8217;d be like a lost little puppy.  </p>
<p><strong class="highlight">Best &#8220;That&#8217;s what she said&#8221; heard at Imulus.</strong><br />
Mario: &#8220;I used to have massive forearms from stick handling.&#8221; #TWSS<br />
Taylor: &#8220;When it&#8217;s early in the morning and I want to grab a pair.&#8221; #TWSS<br />
Steph: &#8220;Can you just fake it for the time-being to get it done quickly on the site?&#8221;<br />
Mario: &#8220;I can fake anything.&#8221; (PS That was on a client call) #TWSS</p>
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		<item>
		<title>Keeping up to day with TextMate tips</title>
		<link>http://blog.imulus.com/bruce/development/keeping-up-to-day-with-textmate-tips/</link>
		<comments>http://blog.imulus.com/bruce/development/keeping-up-to-day-with-textmate-tips/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 21:16:26 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
		
		<category><![CDATA[CSS]]></category>

		<category><![CDATA[development]]></category>

		<category><![CDATA[tutorials]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1505</guid>
		<description><![CDATA[My long time friend Erik Reagan (@ErikReagan) runs a website by the name of TextMate Tips. It&#8217;s a useful resource for keeping up to date with interesting TextMate hints, shortcuts, and utilities. Further, the site is open for contribution and is always on the look out for new and interesting TextMate uses. 
If your a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://textmatetips.com"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/textmatelogo.png" alt="TextMate rules!" class="right"/></a>My long time friend Erik Reagan (<a href="http://twitter.com/ErikReagan">@ErikReagan</a>) runs a website by the name of <a href="http://textmatetips.com">TextMate Tips</a>. It&#8217;s a useful resource for keeping up to date with interesting TextMate hints, shortcuts, and utilities. Further, the site is open for contribution and is always on the look out for new and interesting <a href="http://macromates.com">TextMate</a> uses. </p>
<p>If your a fan of TextMate you should definitely check it out and maybe give it a bookmark if you&#8217;re feeling extra generous.</p>
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		<item>
		<title>How to set up a sexy jQuery TextMate bundle</title>
		<link>http://blog.imulus.com/bruce/javascript/how-to-set-up-a-sexy-jquery-textmate-bundle/</link>
		<comments>http://blog.imulus.com/bruce/javascript/how-to-set-up-a-sexy-jquery-textmate-bundle/#comments</comments>
		<pubDate>Sat, 06 Jun 2009 13:00:12 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
		
		<category><![CDATA[JavaScript]]></category>

		<category><![CDATA[creativity]]></category>

		<category><![CDATA[jQuery]]></category>

		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1493</guid>
		<description><![CDATA[Here at Imulus we&#8217;re massive fans of jQuery. We use it on a lot of our projects. We&#8217;re also fans of TextMate, an awesome text editor produced by the folks at MacroMates. Over the last few years we&#8217;ve refined our TextMate bundles (code highlighting and language recognition packages) to work ideally within the Imulus process.
So, [...]]]></description>
			<content:encoded><![CDATA[<p>Here at Imulus we&#8217;re massive fans of <a href="http://jquery.com" title="I had a dream about jQuery recently. It and Prototype were in a room together arguing about chaining actions, then jQuery pulled out a gun and shot the mother fucker. Right there in the middle of the room. Everyone was terrified, but silently relieved. There was blood, a lot of blood, but it was worth it to finally have only one javascript framework in our lives.">jQuery</a>. We use it on a lot of <a href="http://meadowscastlerock.com" title="Revered as a beautiful real estate website by Smashing Magazine, which, makes me seriously hot and bothered.">our</a> <a href="http://www.open-silicon.com/" title="Chippy Chopies">projects</a>. We&#8217;re also fans of <a href="http://macromates.com" title="Straight up the best editor in existance. Don't even think about questioning this, honestly, you'd be wrong. There's nothing else to be said. Just you being wrong and TextMate being better than you.">TextMate</a>, an awesome text editor produced by the folks at MacroMates. Over the last few years we&#8217;ve refined our TextMate bundles (code highlighting and language recognition packages) to work ideally within the Imulus process.</p>
<p>So, during my recent love affair with jQuery I&#8217;ve heavily relied on their <a href="http://docs.jquery.com" title="#judging myself">documentation section</a> to look up specific functions and commands. And while their documentation is awesome, it&#8217;s still a slow process. Luckily, an awesome guy named <a href="http://github.com/kswedberg" title="Yay Karl!">Karl Swedberg</a> has put together a beautiful jQuery bundle for TextMate that has tons of snippets for common jQuery tasks. And, it&#8217;s free! </p>
<h3>Installation</h3>
<p>Head over to GitHub and <a href="http://github.com/kswedberg/jquery-tmbundle/tree/master" title="Source version control is the roxxors.">grab the lastest version</a> of the bundle. When you download it you&#8217;ll get a weird filename like this: </p>
<p><code>kswedberg-jquery-tmbundle-b0622e4f889112c37e03400a6a3e63241ab29c31.zip</code></p>
<p>Unzip the file and change the folder name (which is the same as above) to: </p>
<p><code>jquery.tmbundle</code></p>
<p>Open up TextMate and then double click the jQuery bundle file you&#8217;ve just created. Boom! The bundle is installed.</p>
<h3>Making it work within HTML documents</h3>
<p>By default the jQuery bundle is set to only work within .js files. However, if you&#8217;re planning on using it within HTML pages you&#8217;ll need to do another few steps of work. First, copy the following code to your clipboard: </p>
<pre><code class="small">{    name = &#x27;source.js.jquery.embedded.html&#x27;;
            begin = &#x27;(?:^\s+)?(&lt;)((?i:script))\b(?![^&gt;]*/&gt;)&#x27;;
            end = &#x27;(?&lt;=&lt;/(script|SCRIPT))(&gt;)(?:\s*\n)?&#x27;;
            beginCaptures = {
                1 = { name = &#x27;punctuation.definition.tag.html&#x27;; };
                2 = { name = &#x27;entity.name.tag.script.html&#x27;; };
            };
            endCaptures = { 2 = { name = &#x27;punctuation.definition.tag.html&#x27;; }; };
            patterns = (
                {    include = &#x27;#tag-stuff&#x27;; },
                {    begin = &#x27;(?&lt;!&lt;/(?:script|SCRIPT))(&gt;)&#x27;;
                    end = &#x27;(&lt;/)((?i:script))&#x27;;
                    captures = {
                        1 = { name = &#x27;punctuation.definition.tag.html&#x27;; };
                        2 = { name = &#x27;entity.name.tag.script.html&#x27;; };
                    };
                    patterns = (
                        {    name = &#x27;comment.line.double-slash.js&#x27;;
                            match = &#x27;(//).*?((?=&lt;/script)|$\n?)&#x27;;
                            captures = { 1 = { name = &#x27;punctuation.definition.comment.js&#x27;; }; };
                        },
                        {    name = &#x27;comment.block.js&#x27;;
                            begin = &#x27;/\*&#x27;;
                            end = &#x27;\*/|(?=&lt;/script)&#x27;;
                            captures = { 0 = { name = &#x27;punctuation.definition.comment.js&#x27;; }; };
                        },
                        {    include = &#x27;#php&#x27;; },
                        {    include = &#x27;source.js&#x27;; },
                    );
                },
            );
        },</code></pre>
<p>Then open up the TextMate bundle editor and drop down the HTML arrow.</p>
<p class="center"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/html-selection.png" alt="html-selection" title="html-selection" width="266" height="128" class="alignnone size-full wp-image-1495" /></p>
<p>You should now see a huge list of snippets, commands, and preferences. Located in this list is an HTML language icon, it looks like this <img src="http://blog.imulus.com/wp-content/uploads/2009/06/html-icon.png" alt="html-icon" title="html-icon" width="47" height="13" class="alignnone size-full wp-image-1496" />. Once this is selected you should see a large amount of code to the right. Past the above code directly in the following position after <strong>patterns&nbsp;=&nbsp;(</strong></p>
<p class="center"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/patterns-paste.png" alt="patterns-paste" title="patterns-paste" width="175" height="169" class="alignnone size-full wp-image-1494" /></p>
<p>That&#8217;s it, you&#8217;re done. How you can access tons of jQuery snippets and code examples directly inside TextMate.</p>
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		<title>Frack You</title>
		<link>http://blog.imulus.com/george/opinion/frack-you/</link>
		<comments>http://blog.imulus.com/george/opinion/frack-you/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 14:51:40 +0000</pubDate>
		<dc:creator>George</dc:creator>
		
		<category><![CDATA[opinion]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1482</guid>
		<description><![CDATA[If you live in Colorado odds are you&#8217;ve heard the term &#8220;fracking&#8221; on the news at least once in the last 7 years. Fracking, or hydraulic fracturing is the technique used to force oil &#038; gas out of the ground by injecting water, sand and chemicals deep into the bedrock. Industry officials claim the the [...]]]></description>
			<content:encoded><![CDATA[<p>If you live in Colorado odds are you&#8217;ve heard the term &#8220;fracking&#8221; on the news at least once in the last 7 years. Fracking, or hydraulic fracturing is the technique used to force oil &#038; gas out of the ground by injecting water, sand and chemicals deep into the bedrock. Industry officials claim the the technique is environmentally safe and doesn&#8217;t effect drinking water. Yet, in 2005 Dick Cheney and colleagues exempt the practice of fracking from the Safe Drinking Water Act. </p>
<p>Fortunately, producer Josh Fox has created a documentary about fracking and he&#8217;s hoping it will help increase mainstream awareness of the practice. Especially before oil &#038; gas companies start drilling in the Delaware River Basin and contaminating the water supplies to Philadelphia, Baltimore an D.C.</p>
<p>Spread the awareness!<br />
<object width="400" height="300"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=4731913&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=4731913&amp;server=vimeo.com&amp;show_title=0&amp;show_byline=0&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"></embed></object>
<p><a href="http://vimeo.com/4731913">RAGE OF NATURE TRAILER</a> from <a href="http://vimeo.com/user825056">JOSHFOX</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<item>
		<title>Introducing Support Details</title>
		<link>http://blog.imulus.com/george/aspnet/introducing-support-details/</link>
		<comments>http://blog.imulus.com/george/aspnet/introducing-support-details/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 03:47:25 +0000</pubDate>
		<dc:creator>George</dc:creator>
		
		<category><![CDATA[ASP.NET]]></category>

		<category><![CDATA[browsers]]></category>

		<category><![CDATA[bugs]]></category>

		<category><![CDATA[hosted applications]]></category>

		<category><![CDATA[software]]></category>

		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1469</guid>
		<description><![CDATA[We’re happy to formally announce the launch of Support Details, our first planned public product. This is one of those ideas which was in the works here at Imulus far longer then need be. In fact the idea was discussed in ’03 and sadly it fell off the radar until this year. Support Details is [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://supportdetails.com"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/support-details.png" alt="support-details" title="support-details" width="228" height="228" class="right" /></a>We’re happy to formally announce the launch of <a href="http://supportdetails.com">Support Details</a>, our first planned public product. This is one of those ideas which was in the works here at Imulus far longer then need be. In fact the idea was discussed in ’03 and sadly it fell off the radar until this year. Support Details is an attempt to add clarification to browser related issues between non-technical web visitors and their clients &#038; customers. </p>
<p>This idea started as way to save time. To solve odd browser issues our team was always asking the clients questions like:</p>
<p>“<strong>What browser are you using?</strong>”, “Which version of Flash is installed?”,”<strong>Do you have cookies enabled?</strong>” “What is your screen size?”</p>
<p>You get the point.</p>
<p>We simply were losing too much time to explaining the “how to” aspect; hence Support Details.</p>
<p>To be useful the product had to determine what browser a customer was using, along with any other configuration data which could be detected.  Then, it needed a reliable way for capturing and sending the data over to the person who was working on the problem. </p>
<p><a href="http://supportdetails.com"><img src="http://blog.imulus.com/wp-content/uploads/2009/06/support-details-detail.png" alt="support-details-detail" title="support-details-detail" width="500" height="444" class="alignnone size-full wp-image-1477" /></a></p>
<p>The concept is simple. That is part of the reason we believe it works so well. Yet, we&#8217;re always open to good suggestions for improvement and we&#8217;re eager to hear your feedback.</p>
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		<title>Putting Perspective on Success</title>
		<link>http://blog.imulus.com/george/entrepreneur/putting-perspective-on-success/</link>
		<comments>http://blog.imulus.com/george/entrepreneur/putting-perspective-on-success/#comments</comments>
		<pubDate>Sun, 31 May 2009 13:41:53 +0000</pubDate>
		<dc:creator>George</dc:creator>
		
		<category><![CDATA[entrepreneur]]></category>

		<category><![CDATA[opinion]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1463</guid>
		<description><![CDATA[Last week we were recognized as the 20th Fastest Growing Small Business (sub $2 mil in revenue) by the Mercury 100 for Boulder &#038; Broomfield Counties here in Colorado. On the surface this might seem like a great accomplishment, however it&#8217;s a false measure of success, and I&#8217;ll tell you why.

The Mercury 100 just looks [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://blog.imulus.com/wp-content/uploads/2009/05/merc100_bcbr-300x167.jpg" alt="merc100_bcbr" title="merc100_bcbr" width="300" height="167" class="right" />Last week we were recognized as the 20th Fastest Growing Small Business (sub $2 mil in revenue) by the <a href="http://bcbr.com">Mercury 100</a> for Boulder &#038; Broomfield Counties here in Colorado. On the surface this might seem like a great accomplishment, however it&#8217;s a false measure of success, and I&#8217;ll tell you why.</p>
<ul>
<li>The Mercury 100 just looks at Boulder / Broomfield County. Not Denver or the rest of the state. Colorado is loaded with great startup companies. Sure, Boulder &#038; Broomfield are a hotbed of entrepreneurial activity, yet sizing yourself up against a small group isn&#8217;t a true validation of efforts.</li>
<li>You have to apply to be in the Mercury 100. Who knows for certain how many small business out there have not submitted their information. Clearly if you&#8217;ve found wild success in a business model why, other then selling the business or gaining investor dollars, would you feel the need to tell others?</li>
<li>The growth is skewed as a startup. It&#8217;s not difficult to show 500% growth when your first year consisted of the 3 months in &#8216;06 followed by a ramp up in &#8216;07 and sustained business in &#8216;08.
<li>
<li>Revenue growth doesn&#8217;t equal profitability. While our revenue has grown over the last few years our most profitable year was &#8216;06. Arguably we&#8217;ve become less efficient as a business, and that is certainly not a measure of success.</li>
</ul>
<p>So why are we rewarding pure revenue growth?</p>
<p>Don&#8217;t get me wrong, I like the recognition we receive for things like this. I just want to stress to other business owners that measuring success by pure revenue growth clearly isn&#8217;t the best option.</p>
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		<item>
		<title>Eating Well and Working Out Imulus Style</title>
		<link>http://blog.imulus.com/kathryn/opinion/eating-well-and-working-out-imulus-style/</link>
		<comments>http://blog.imulus.com/kathryn/opinion/eating-well-and-working-out-imulus-style/#comments</comments>
		<pubDate>Wed, 13 May 2009 22:15:27 +0000</pubDate>
		<dc:creator>Kathryn</dc:creator>
		
		<category><![CDATA[Influences]]></category>

		<category><![CDATA[opinion]]></category>

		<guid isPermaLink="false">http://blog.imulus.com/?p=1451</guid>
		<description><![CDATA[I read an article a while back about how your spouse or significant other can drastically affect your good and bad habits. Makes sense, right? If your sweetie is going to the gym, you’re more likely to tag along. On the flip side to that, if your darling honey bear likes to eat out and [...]]]></description>
			<content:encoded><![CDATA[<p><img class="right" src="http://blog.imulus.com/wp-content/uploads/2009/05/pump-up-the-jam-300x205.png" alt="pump-up-the-jam" title="Get to the choppa!" /></a>I read an article a while back about how your spouse or significant other can drastically affect your good and bad habits. Makes sense, right? If your sweetie is going to the gym, you’re more likely to tag along. On the flip side to that, if your darling honey bear likes to eat out and eat often, you are more likely to follow suit.</p>
<p>So what about the people that you spend 40 hours a week or more with? How much influence do they have on your habits? Here at Imulus, we have 10 employees. So, needless to say, we’re a pretty tight knit group. We all go out to eat together on Fridays, and some of us go out to eat every day. </p>
<p>It’s especially difficult to refuse the lunch invite considering the fact that most of us exercise the use of <a href="http://kidshealth.org/kid/feeling/emotion/peer_pressure.html" title="manipulation is fun!">peer pressure</a>. I can’t count how many times someone has brought their lunch and has been talked out of eating it. This is, of course, a compliment to the victim of said peer pressure. We like spending time with each other and taking an hour out of our day to relax and <a href="http://www.urbandictionary.com/define.php?term=Shoot%20the%20Shit&#038;defid=584043" title="That’s right, I said shit in a company blog">shoot the shit.</a></p>
<p>This could present a problem. Especially if the choice of <a href="http://www.bigcityburrito.com/" title="Oh sweet heavenly burrito">Big City Burrito</a> arises. However, as aforementioned, this can also cause a positive impact on your co-workers when so many of them are advocates for health and fitness. </p>
<p>When you are surrounded by people who are often talking about which foods are good for you, (our accountant used to be a nutritionist for goodness sake!) you can’t help but let it seep into your brain - try as you might. Not only that, but <a href="http://imulus.com" title="yes we are very very spoiled">Imulus</a> provides breakfast foods every Monday morning which usually lasts us the whole week. Instead of the breakfast burritos or the bagels with cream cheese, we now have fruits and bread. This sets the tone for the rest of the day by eating a piece of toast and an apple. </p>
<p>Not only that, but just by working in Boulder, Colorado I feel the influence of being a healthier individual. Boulder has such a variety of different healthy restaurants, eating healthy even when you’re eating out is much easier.</p>
<p>Plus, every (that’s right, every) employee of Imulus is active. When your boss always uses his lunch break to go work out, it’s hard not to be influenced.</p>
<p>Moral of the story? Not sure. I guess what you can take away from this is try to ignore those bad habits of your employees. Maybe you’ll break the mold and be a good influence on them. If not, at least you’ll look hot.</p>
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